For the first time ever, customize your Little Word™ on a collab with any word, phrase, or date that brings a smile to your face! 

Q: Who is super lovable, embodies friendship and kindness, and wears a signature pink bow? A: Hello Kitty, of course! Embrace this iconic character's bright and playful spirit with our limited-edition Hello Kitty Bracelet.

Set Kindness in Motion
The cycle of kindness starts with you. It’s why each of our bracelets has a trackable ID tag, so you can one day pass it on and pay its meaning forward. , and to get a lifetime warranty for your Little Word bracelet!

Please note that custom bracelets must adhere to specific content guidelines established through our partnership with Sanrio. The following customizations are not permitted: cat references, drugs, alcohol, witchcraft, military, gambling, religion, sex, smoking, bullying, ethnic or appropriated terms, politics, unapproved philanthropic or partner promotion, performance-enhancing references, and negative connotations. We reserve the right to cancel any order that violates these guidelines, as well as intellectual property or trademark laws, including company names and profanity. If an unauthorized word or phrase is used, we will promptly contact you to modify or cancel your order.